C A S E  S T U D Y

The Skullcandy

Hook-up

We create experiential stunts and videos for Skullcandy, working with celebrity riders and NFL stars to stoke Skullcandy’s most-shared social conversations.

cause marketing school boulder brand purpose skullcandy grind hookup

cause marketing school boulder brand purpose skullcandy grind hookup

cause marketing school boulder brand purpose skullcandy grind hookup
E X P E R I E N T I A L

Partnerships & Brand Experience

We went to Florida to cause some ruckus and elevate some students’ breaks. We were very successful.

C A S E   S T U D Y

Skullcandy’s Grind Hook-Up Goes to Spring Break!

School and the Skullcandy crew travelled to Panama City for some sun and shenanigans to hook-up unsuspecting partiers with exclusive experiences, fresh gear and the chance to party like rock stars with NFL receiver Stevie Johnson, pro snowboarder Eero Attala and pro surfer Leila Hurst. It’s was quite a ruckus!

R E S U L T S

38

first day Facebook views (unpaid)

101

first day YouTube views

605

first week social media impressions
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